We use cookies to allow us and selected partners to improve your experience and our advertising. By continuing to browse you consent to our use of cookies. You can understand more and change your cookies preferences here.

University of Hull

Marketing

UCAS Code: N500

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


Access to HE Diploma

D:15,M:15

International Baccalaureate Diploma Programme

28

UCAS Tariff

112

Points can be from any qualification on the UCAS tariff, but must include at least 80 points from A levels BTEC Subsidiary Diploma, Diploma or Extended Diploma OCR Cambridge Technical Introductory Diploma, Diploma or Extended Diploma CACHE Diploma or Extended Diploma Irish Leaving Certificate Scottish Highers Welsh Baccalaureate Advanced Diploma or a combination of appropriate Level 3 qualifications

89%
Applicants receiving offers

About this course


Course option

3.0years

Full-time | 2020

Subject

Marketing

**Study the latest marketing concepts, trends and practices on this award-winning course. ?**

At Hull, you'll study the latest marketing concepts under expert staff who are passionate about the subject. Our aim is to inspire you to become a creative marketing professionals who is both a customer and brand champions. You'll work on live projects at every stage of this hands-on degree.

- This course won the CIM Best Student Engagement Award for two years running, in 2016 and 2017.

- You'll be eligible for student membership of the Chartered Institute of Marketing.

- Take part in field trips to destinations such as the Museum of Brands, the National Media Centre and marketing conferences. 94% of our students are in work or further study six months after graduating (UK domicile full-time first degree leavers; Destinations of Leavers from Higher Education survey for the academic year 2016/17, published by HESA 2018).

You'll learn how to understand consumer behaviour through marketing intelligence and analytics and how to use digital marketing and social media. And you'll discover the ‘holistic marketing’ approach: balancing an organisation’s goals against the needs of the environment and society.

**Official Team GB partners**

Did you know that the University of Hull is the official University Partner of Team GB? Our united belief is that anyone, with the right opportunities ahead and a dedicated team behind, can achieve extraordinary things. This is what our partnership with Team GB is built on. Extraordinary is in you – and we’ll help you find it.

What does this mean for you? It means that whether you’re studying sports science, or marketing, or logistics, or healthcare, or engineering, you’ll be able to gain invaluable experience through this unique partnership.

We are working with Team GB to create opportunities for volunteering and work experience, to get involved with meet-and-greet sessions with Olympians, host on-campus talks from guest speakers and so much more. Some of our students recently helped Team GB athletes get their kit ready to compete in preparation for the Minsk 2019 European Games. It’s an extraordinary partnership, and you won’t find it anywhere else.

Find out more at hull.ac.uk/teamgb

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£9,250
per year
International
£14,500
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

The University of Hull

Department:

Hull University Business School

TEF rating:

Calculate your living costs

See how much you'll need to live on at your chosen university, with our student budget calculator.

See your living costs
Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

84%
high
Marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

87%
Staff make the subject interesting
91%
Staff are good at explaining things
92%
Ideas and concepts are explored in-depth
80%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

76%
Library resources
88%
IT resources
90%
Course specific equipment and facilities
73%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

60%
UK students
40%
International students
58%
Male students
42%
Female students
75%
2:1 or above
3%
Drop out rate

Most popular A-Levels studied (and grade achieved)

B
C
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
95%
med
Employed or in further education
69%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

29%
Sales, marketing and related associate professionals
13%
Customer service occupations
11%
Business, finance and related associate professionals
What do graduate employment figures really tell you?

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£20k

£20k

£24k

£24k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Share this page

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here