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Marketing and Management (Final Year Entry)

Entry requirements


Complete the relevant SQA HND programme, passing all modules and achieving a BB/BBB in the Graded Units.

About this course


Course option

1year

Full-time | 2024

Subjects

Marketing

Management studies

**Overview**
This is the third year final year entry/top up version of the BA Marketing and Management degree.

The course lasts one year and has six compulsory modules, for those students seeking a high quality top-up component to their degree, from a highly ranked UK university.

This course will allow students to combine a passion for marketing and an interest in management, where you'll develop a set of leading-edge skills suited to a range of exciting career pathways.

This course is aimed at students who aspire to a career in marketing or media management, market research, advertising, social media or PR, or even to start their own marketing consultancy. They could also go on to work as a marketing manager in a large or multinational company. Alternatively, graduates could work as a campaign or events manager, graduate trainee manager, marketing executive, or in business development, HR or sales.

‘The Guardian University Guide 2023’ ranks our BA Marketing and Management course in the top 10.

**About**
This BA Marketing and Management course is a 12-month final year entry course, and is designed to appeal to potential partners who want to offer a final year entry (3+1) for a UG business degree from a top UK university.

On this course, you’ll have the opportunity to explore contemporary issues in marketing and develop skills in sustainable marketing strategy, planning effective marketing communication, and utilising digital marketing and social media channels and analysing customer insights through market research. As part of this course, you'll also gain experience, expertise and confidence in communicating innovative marketing ideas through group presentations, professional project reports and even short-form video.

Norwich Business School is a friendly and supportive school, with a lively and international cohort. We are in a region that is safe and welcoming, with a thriving business innovation and enterprise community. All our teaching is informed by our world-leading research and real-world business experience. That means you’ll gain knowledge of the latest issues and debates facing industry and employers.

Our research interests include finance, accounting, employment systems and institutions, responsible business regulation, marketing, entrepreneurship and international business strategy, and innovation, technology and operations management.

Tuition fees

Select where you currently live to see what you'll pay:

International
£22,500
for the whole course

The Uni


Course location:

University of East Anglia UEA

Department:

Norwich Business School

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

76%
Marketing
76%
Management studies

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

71%
Staff make the subject interesting
89%
Staff are good at explaining things
82%
Ideas and concepts are explored in-depth
71%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

79%
Library resources
86%
IT resources
89%
Course specific equipment and facilities
76%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

72%
UK students
28%
International students
55%
Male students
45%
Female students
74%
2:1 or above
4%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
C

Management studies

Teaching and learning

70%
Staff make the subject interesting
87%
Staff are good at explaining things
74%
Ideas and concepts are explored in-depth
72%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

76%
Library resources
87%
IT resources
86%
Course specific equipment and facilities
73%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

72%
UK students
28%
International students
63%
Male students
37%
Female students
80%
2:1 or above
8%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
99%
high
Employed or in further education

Top job areas of graduates

20%
Business, research and administrative professionals
20%
Business, finance and related associate professionals
14%
Sales, marketing and related associate professionals

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Management studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
99%
high
Employed or in further education
76%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

21%
Sales, marketing and related associate professionals
14%
Business, finance and related associate professionals
7%
Business, research and administrative professionals

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£22k

£22k

£28k

£28k

£35k

£35k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Management studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£22k

£22k

£28k

£28k

£35k

£35k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here