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University for the Creative Arts

Marketing

UCAS Code: N500

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


Sorry, no information to show

About this course


Course option

3years

Full-time | 2019

Subject

Marketing

Effective marketing is critical to the success of any business, and as a discipline it must constantly evolve and innovate to meet the demands of both technology and customer behaviour.

Our BA (Hons) Marketing course will harness your creative talent and allow you to develop an enquiring, critical and reflective approach that you’ll need to become a marketing professional in an exciting and ever-changing industry.

You'll gain the ability to develop bespoke marketing approaches that can be applied to a range of sectors, along with strategic problem-solving skills that are highly sought after by employers.

Learning in the inspiring and well-connected surroundings of our Business School for the Creative Industries, you’ll develop your knowledge and understanding of marketing strategy, planning and management for multinational and global organisations, as well as vital skills using software to help you put together presentations and get your message across.

Our BA (Hons) Marketing degree will give you the skills you need to deliver innovative marketing strategies and ideas now, and in the future.

Alongside academic theory, you’ll benefit from an embedded practice-based learning experience which will allow you to utilise your marketing knowledge in an organisational setting, either working in industry or pursuing your own entrepreneurial path.

The course has a global perspective and will develop your appreciation of strategies and tactics for international markets.

Our programme of study will provide you with the opportunity to combine theory and practice of business, marketing, management and business environment sustainability.

You’ll be taught by our team of knowledgeable academics in the inspiring and innovative surroundings of our Epsom campus.

Working alongside fellow students at our Business School as well as those studying subjects across our creative portfolio, you’ll be able to acquire the marketing knowledge and skills that employers value.

You’ll complete your degree with the confidence to begin your career in any of the main marketing-related professions and the wider society in which they operate.

Modules

In the first year, you'll be introduced to the University and the workshops and facilities available to you. On the course you’ll learn skills that will give you a solid foundation from which to explore your areas of specialist activity, including marketing fundamentals, an introduction to finance and accounting, and project and operations management.

The second year focus is on finding your own specialist way of working and you’ll be encouraged and supported to start working more independently. You’ll cover areas such as E-business and E-marketing, Law for the creative industries, professional practice and business placement. During this year you may also have the opportunity to complete a professional work placement.

The third year will see you achieve a greater level of independence with self-managed research, study and practice, resulting in a final business project. You’ll cover areas such as business strategy, business research, Enterprise sustainability and business ethics.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£9,250
per year
International
£13,540
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Epsom

Department:

Business

TEF rating:

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What students say


How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

73%
UK students
27%
International students
24%
Male students
76%
Female students
74%
2:1 or above

Most popular A-Levels studied (and grade achieved)

B
A
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

82%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

What do graduate employment figures really tell you?

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

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This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

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