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Manchester Metropolitan University

Fashion Promotion

UCAS Code: N560

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


A level

B,B,C

Pass Access to HE Diploma in a relevant subject with a minimum 112 UCAS Tariff Points

International Baccalaureate Diploma Programme

26

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)

D*D*

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DMM

UCAS Tariff

112
89%
Applicants receiving offers

You may also need to…

Attend an interview

Present a portfolio

About this course


This course has alternative study modes. Contact the university to find out how the information below might vary.

Course option

3years

Full-time | 2018

Other options

4 years | Sandwich | 2018

Subject

Promotion and advertising

The BA (Hons) Fashion Promotion course offers a creative, exploratory and dynamic approach to studying promotion in the fashion industry. This unique and distinctive course covers the visual and creative processes of fashion promotion, underpinned with business content and cultural and contextual theory.The flexible design of this course will enable you to tailor your studies to your individual interests and will allow you to explore creative areas including; fashion photography and film, digital communication, fashion styling, social media, website design, fashion show production and curation, journalism and brand communication. You will be expected to explore your field of study through research, enquiry and practice and observe new cultural perspectives. The business elements of the course will encourage you to engage with entrepreneurial practice and practical activity, allowing you to apply your knowledge and skills to live professional and industry opportunities.You will have the opportunity to benefit from real-world learning experiences during study trips both in the UK and internationally by visiting industry head offices, educational partners, studios, galleries and trade shows. Previous students have travelled to London, New York, Copenhagen and Shanghai as part of the course. We also offer a full-time, four-year sandwich route option that provides the opportunity to spend your third year on industrial placement to enhance your employability.You will complete the course with a strong, industry-ready portfolio of visual work relevant to your career preferences. Graduates will be able to apply for positions in areas such as online marketing, public relations, brand management, styling and events. Features and benefits of the course; - Technology and creativity are at the heart of the course. You will have exposure to a wide variety of promotional techniques and will have the option of tailoring your studies to your personal interests and career aspirations.- This course gives you the option of spending a year working in industry or studying abroad, to help you gain valuable skills and contacts within the industry.- We will provide you with practical experience of the fashion industry through UK and international study trips. Previous destinations have included London, New York, Copenhagen and Shanghai.- You will benefit from the opportunity of being able to present your work to industry at both internal events and external events such as Graduate Fashion Week.- There will be the chance to work collaboratively with your peers across other courses within Manchester Fashion Institute and across the wider Faculty of Arts and Humanities, mimicking industry practice.

Modules

Through the study of contemporary marketing principles and theory, you will develop your knowledge and understanding of business management to gain an appreciation of fashion products and brands. In Year 1 you will be introduced to the background and underlying concepts and principles associated with international fashion promotion. Year 2 builds on your skills learned to increase your understanding of fashion promotion, focusing on digital marketing and social media. A unit in Creative Fashion Direction will cover photography, creative writing and journalism, styling, fashion events, visual merchandising, packaging and digital media. If you decide to opt for the four year sandwich route, Year 3 will be spent on a full-time placement, with opportunities available in both the UK and abroad. In your Final Year, you will be given the opportunity to develop your analysis and evaluation of international fashion markets, organisations and consumers in manufacturing and retail environments.

The Uni


Course location:

Manchester Metropolitan University

Department:

Clothing Design and Technology

TEF rating:

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What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

69%
low
Promotion and advertising

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

70%
Staff make the subject interesting
81%
Staff are good at explaining things
69%
Ideas and concepts are explored in-depth
72%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

80%
Library resources
94%
IT resources
84%
Course specific equipment and facilities
57%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

92%
UK students
8%
International students
28%
Male students
72%
Female students
77%
2:1 or above
12%
Drop out rate

Most popular A-Levels studied (and grade achieved)

C
B
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education
92%
high
Employed in a role where degree was essential or beneficial

Top job areas of graduates

53%
Sales, marketing and related associate professionals
9%
Sales assistants and retail cashiers
4%
Media professionals
What do graduate employment figures really tell you?

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Promotion and advertising

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£18k

£18k

£22k

£22k

£24k

£24k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

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This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here