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Heriot-Watt University

Economics and Marketing

UCAS Code: LN15

Master of Arts (with Honours) - MA (Hons)

Entry requirements


A level

B,B,B

For entry to Year 2: ABB with at least one of the following preferred: Accounting, Business Economics.

International Baccalaureate Diploma Programme

29

For entry to Year 2: 34 points including Maths or Economics at Higher Level 5.

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DDM

in relevant subject (Accountancy, Business, Economics, Finance preferred) for entry to Year 1.

Scottish Advanced Higher

B,B

with AAAB at Higher to include Maths or AAAB plus Maths Higher C for entry to Year 2.

Scottish HNC

Pass

HNC (Accounting or Business preferred) with B in graded unit for entry to Year 1.

Scottish HND

Pass

For Year 2 entry: HND (Accounting or Business) with BB in graded units.

Scottish Higher

A,A,A,B

UCAS Tariff

96-126

We've calculated how many Ucas points you'll need for this course.

44%
Applicants receiving offers

About this course


Course option

4.0years

Full-time | 2020

Subjects

Marketing

Economics

This degree requires no prior knowledge of the core subject areas of economics and marketing. The course offers considerable flexibility, permitting students to tailor their studies to meet their own interests. We provide students with skills, which are necessary for an understanding of economic and marketing theories. As a result, graduates are able to embark upon successful careers in banking, finance, the civil service and a wide range of marketing and management roles.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£1,820
per year
International
£14,640
per year
Northern Ireland
£9,250
per year
Scotland
£1,820
per year
Wales
£9,250
per year

The Uni


Course location:

Edinburgh Campus

Department:

Economics

TEF rating:

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What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

81%
high
Marketing
87%
high
Economics

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

73%
Staff make the subject interesting
89%
Staff are good at explaining things
92%
Ideas and concepts are explored in-depth
84%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

78%
Library resources
78%
IT resources
73%
Course specific equipment and facilities
81%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

64%
UK students
36%
International students
38%
Male students
62%
Female students
92%
2:1 or above
3%
Drop out rate

Most popular A-Levels studied (and grade achieved)

C
B
B

Economics

Teaching and learning

95%
Staff make the subject interesting
99%
Staff are good at explaining things
92%
Ideas and concepts are explored in-depth
88%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

73%
Library resources
81%
IT resources
88%
Course specific equipment and facilities
93%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

80%
UK students
20%
International students
76%
Male students
24%
Female students
89%
2:1 or above
4%
Drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£22,000
med
Average annual salary
96%
med
Employed or in further education
45%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

23%
Sales, marketing and related associate professionals
22%
Business, research and administrative professionals
18%
Business, finance and related associate professionals
What do graduate employment figures really tell you?

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Economics

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£24,000
med
Average annual salary
100%
high
Employed or in further education
91%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

35%
Business, finance and related associate professionals
23%
Business, research and administrative professionals
9%
Other elementary services occupations
What do graduate employment figures really tell you?

This is a degree in demand, as business increasingly needs workers who can examine and explain complex data. And yet the number of economics graduates fell by nearly 10% last year, which means demand is even greater. As so many economic grads go into banking and finance, it's not surprising that over half of all 2015's economics graduates who did go into work were working in London. And don't think it's just the finance industry that's interested in these graduates - there's a significant number who enter the IT industry to work with data as analysts and consultants. It's quite common for economics graduates to go into jobs such as accountancy and management consultancy which may require you to take more training and gain professional qualifications - so don’t assume you won’t have to take any more exams once you leave uni. And the incentive to take them, of course, is better pay, which will be on top of an already healthy average starting salary of over £30,000 for graduates working in the capital.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£20k

£20k

£24k

£24k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Economics

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£24k

£24k

£27k

£27k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here