Which? uses cookies to improve our sites and by continuing you agree to our cookies policy.

University of Westminster

Marketing Communications

UCAS Code: N500
BA (Hons) 4 years full-time, sandwich 2017
BA (Hons) 3 years full-time 2017
Ucas points guide

112

% applicants receiving offers

77%

Subjects
  • Marketing
Student score
67% LOW
% employed or in further study
98% HIGH
Average graduate salary
£20k MED
Icon pencil

What do you need to get in?

Source: UCAS

Main entry requirements

A level
BBC

Scottish Highers
Not Available

AABB

BTEC Diploma
Not Available

BTEC Level 3 Extended Diploma
MMD

UCAS tariff points
112

If your qualifications aren’t listed here, you can use our UCAS points guide of 112 and refer to the university’s website for full details of all entry routes and requirements.

The real story about entry requirements

% applicants receiving offers

77%

Provided by UCAS, this is the percentage of applicants who were offered a place on the course last year. Note that not all applicants receiving offers will take up the place, so this figure is likely to differ from applicants to places.

What does the numbers of applicants receiving course offers tell me?

Tuition fee & financial support

£9,250

Maximum annual fee for UK students. NHS-funded, sandwich or part-time course fees may vary.

If you live in:

  • Scotland and go to a Scottish university, you won’t pay tuition fees
  • Northern Ireland and go to an NI uni, you’ll pay £3,805 in tuition fees
  • Wales you’ll pay £3,810 in fees and get a tuition fee grant to cover the rest
Icon docs

Will this course suit you?

Sources: UCAS & KIS

Every degree course is different, so it’s important to find one that suits your interests and matches the way you prefer to work – from the modules you’ll be studying to how you’ll be assessed. Top things to look for when comparing courses

Course description

Located in the heart of the largest European centre for global brands, Westminster Business School is ideally placed for you to launch your career. Our Marketing courses will give you a strategic perspective and broaden your understanding of marketing and its integration into corporate strategy and structure. They will prepare you for a variety of careers in marketing management, such as brand management, product development, business-to-business marketing and not-for-profit marketing in agencies or enterprises. Our dedicated, multicultural staff bring academic and real-world practitioner expertise to the learning experience, and you may be able to add value to your course by completing a work placement, or taking advantage of our study abroad programme (one of the largest in the UK). We are recognised by the Chartered Institute of Marketing (CIM) and the Chartered Management Institute. The course focuses on the study, understanding and application of marketing communications, and you will gain awareness of the global, social and ethical professional environment within which marketers operate. You will develop the knowledge, skills and capabilities to respond proactively and creatively to contemporary issues in international marketing and marketing communication, along with a range of intellectual, professional attributes and transferable skills such as team working, problem solving, research, critical and creative thinking, and persuasive communication. The course will enable you to develop the resilience to perform under pressure, the ability to use feedback to find a way through to a successful outcome, and the flexibility to adapt to the rapidly changing world of marketing and its role in society. You will also gain a critical understanding of global diversity in business practice, culture, social responsibility and ethics. Learning takes place through lectures, seminars, workshops, and group working; assessment methods include essays,

Modules

Modules have been designed to develop understanding of the theoretical and practical aspects in all areas of marketing communications, together with specific modules to address personal development planning (PDP).

University of Westminster

Freshers week

The University of Westminster is in the heart of London, attracting more than 20,000 students from 150 nation. With the Students' Union based at three central London campuses and a media campus at Harrow, you'll never be short of activities in the big smoke. Did you know UWSU takes hundreds of students to Amsterdam and on a sports tour in Spain every year.

How you'll spend your time

  • Lectures / seminars
  • Independent study
  • Placement
23%
77%

Year 1

21%
79%

Year 2

24%
76%

Year 3

How you'll be assessed

  • Written exams
  • Coursework
  • Practical exams
21%
60%
19%

Year 1

22%
70%
8%

Year 2

38%
62%

Year 3

What do the numbers say for

Where there isn’t enough reliable data about this specific course, we’ve shown aggregated data for all courses at this university within the same subject area

Icon bubble

What do students think about this subject here?

Source: NSS

Here's how satisfied past students were – useful to refer to when you’re narrowing down your options. Our student score makes comparisons easier, showing whether satisfaction is high, medium or low compared to other unis.

What do student satisfaction scores tell you?

Overall student satisfaction 69%
Student score 67% LOW
Able to access IT resources

85%

Staff made the subject interesting

52%

Library resources are satisfactory

79%

Feedback on work has been helpful

52%

Feedback on work has been prompt

50%

Staff are good at explaining things

71%

Received sufficient advice and support

56%

?

Who studies this subject?

Source: HESA

Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.

UK / Non-UK
60% of students here are from outside the UK
Male / Female
67% of students are female
Full-time / Part-time
7% of students are part-time
Typical Ucas points
353 entry points typically achieved by students
2:1 or above
70% of students achieved a 2:1 or above
Drop-out rate
11% of students do not continue into the second year of their course
Icon ribbon

What are graduates doing after six months?

Source: DLHE

Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?

% employed or in further study 98% HIGH
Average graduate salary £20k MED
Graduates who are sales, marketing and related associate professionals

35%

Graduates who are business, finance and related associate professionals

4%

Graduates who are sales assistants and retail cashiers

13%

Employment prospects for graduates of this subject

Sources: DLHE & HECSU
The marketing industry hasn't been as badly affected by the recession as many others, and so lots of graduates from all kinds of subjects go into it - with marketing graduates doing so more often than others. A lot of the jobs are in London, but graduates don't just go to work in advertising agencies. All sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways, using a wide range of methods. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful – unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.
Carousel arrow left Carousel arrow right
Get all the advice
Expert tips for uni - straight to your inbox
Free to students, teachers and parents
Sign me up
Follow us