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University of West London

Social Media Marketing with Foundation

UCAS Code: N501

Bachelor of Science (with Honours) - BSc (Hons)

Entry requirements


A level

D,D,D

Pass Access to HE Diploma (Minimum of 45 credits at level 3)

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

MMP

UCAS Tariff

72
100%
Applicants receiving offers

About this course


Course option

4years

Full-time | 2018

Subject

Marketing

The BSc (Hons) in Social Media Marketing integrates social media marketing techniques with marketing communications and strategy. The course modules have a strong orientation towards current practices and their application in real world marketing scenarios.Throughout the course, you will engage in the application of theory to practice through various experiential learning platforms including: live projects field trips business simulations.This honours degree aims to provide you with the latest theory and current practice in Marketing, with a particular focus on digital social media marketing techniques and skills sought by employers and businesses. You will develop the skills required to devise advance digitally based marketing solutions to real business problems.You will also have the opportunity to take a one year industrial placement at the end of your second year, should you wish equipping you with essential skills and industry knowledge.Through your studies you will pursue projects to gain an in-depth understanding of appropriate techniques and detailed investigations into relevant digital and social media marketing approaches. Marketing communications analysis and stakeholder communications will underpin essential understanding of the digital marketing practices such as: website development social media integration digital marketing campaigns multi-channel campaigns online advertising mobile marketing strategies digital analytics.The course prepares you for a job as a social media professional.When you graduate from this course, you will be in a position to apply for a variety of roles in business, in UK or abroad. Skills highly valued by employers include a combination of communications, technical, digital and analytical expertise and experience.You may also wish to undertake postgraduate study to specialise in a subject youve already studied, or to explore something new.

Tuition fees

Select where you currently live to see what you'll pay:

England
£9,250
per year
EU
£9,250
per year
International
£12,000
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Main site - West London

Department:

The Claude Littner Business School

TEF rating:

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What students say


How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Business and management

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

76%
UK students
24%
International students
41%
Male students
59%
Female students
78%
2:1 or above
7%
Drop out rate

Most popular A-Levels studied (and grade achieved)

D
D
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
96%
med
Employed or in further education
55%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

18%
Sales, marketing and related associate professionals
18%
Sales assistants and retail cashiers
11%
Other elementary services occupations
What do graduate employment figures really tell you?

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£22k

£22k

£24k

£24k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

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This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

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