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University of Stirling

Human Resource Management and Marketing

UCAS Code: NN65
BA (Hons) 4 years full-time 2017
BA (Hons) 6 years part-time 2017
Ucas points guide

120

% applicants receiving offers

50%

Subjects
  • Marketing
  • Human resource management
Student score
82% HIGH
80% MED
% employed or in further study
96% MED
98% HIGH
Average graduate salary
£19k MED
£20k MED
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What do you need to get in?

Source: UCAS

Main entry requirements

A level
BBB

Scottish Highers
ABBB-AABBB

BTEC Diploma
Not Available

International Baccalaureate
32

UCAS tariff points
Not Available

If your qualifications aren’t listed here, you can use our UCAS points guide of 120 and refer to the university’s website for full details of all entry routes and requirements.

The real story about entry requirements

% applicants receiving offers

50%

Provided by UCAS, this is the percentage of applicants who were offered a place on the course last year. Note that not all applicants receiving offers will take up the place, so this figure is likely to differ from applicants to places.

What does the numbers of applicants receiving course offers tell me?

Tuition fee & financial support

£1,820

Maximum annual fee for UK students. NHS-funded, sandwich or part-time course fees may vary.

If you live in:

  • Scotland and go to a Scottish university, you won’t pay tuition fees
  • Northern Ireland and go to an NI uni, you’ll pay £3,805 in tuition fees
  • Wales you’ll pay £3,810 in fees and get a tuition fee grant to cover the rest
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Will this course suit you?

Sources: UCAS & KIS

Every degree course is different, so it’s important to find one that suits your interests and matches the way you prefer to work – from the modules you’ll be studying to how you’ll be assessed. Top things to look for when comparing courses

Course description

Modules

University of Stirling

Mark Ferguson

Stirling University offers one of the most picturesque campuses in the UK. The campus is home to a large number of students and has a real sense of community spirit. It has a high standard of teaching and offers a safe all-round learning experience for its students. Moreover we are Scotland's University for sporting excellence, and boast some of the finest facilities.

How you'll spend your time

  • Lectures / seminars
  • Independent study
  • Placement
18%
82%

Year 1

18%
82%

Year 2

15%
85%

Year 3

12%
88%

Year 4

How you'll be assessed

  • Written exams
  • Coursework
  • Practical exams
43%
57%

Year 1

42%
53%
5%

Year 2

47%
43%
10%

Year 3

17%
81%
2%

Year 4

What do the numbers say for

Where there isn’t enough reliable data about this specific course, we’ve shown aggregated data for all courses at this university within the same subject area

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What do students think about this subject here?

Source: NSS

Here's how satisfied past students were – useful to refer to when you’re narrowing down your options. Our student score makes comparisons easier, showing whether satisfaction is high, medium or low compared to other unis.

What do student satisfaction scores tell you?

Overall student satisfaction 91%
Student score 82% HIGH
Able to access IT resources

84%

Staff made the subject interesting

69%

Library resources are satisfactory

97%

Feedback on work has been helpful

47%

Feedback on work has been prompt

56%

Staff are good at explaining things

78%

Received sufficient advice and support

69%

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Who studies this subject?

Source: HESA

Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.

UK / Non-UK
44% of students here are from outside the UK
Male / Female
48% of students are female
Full-time / Part-time
3% of students are part-time
Typical Ucas points
407 entry points typically achieved by students
2:1 or above
72% of students achieved a 2:1 or above
Drop-out rate
4% of students do not continue into the second year of their course
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What are graduates doing after six months?

Source: DLHE

Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?

% employed or in further study 96% MED
Average graduate salary £19k MED
Graduates who are other administrative occupations

7%

Graduates who are sales, marketing and related associate professionals

34%

Graduates who are sales assistants and retail cashiers

13%

Employment prospects for graduates of this subject

Sources: DLHE & HECSU
The marketing industry hasn't been as badly affected by the recession as many others, and so lots of graduates from all kinds of subjects go into it - with marketing graduates doing so more often than others. A lot of the jobs are in London, but graduates don't just go to work in advertising agencies. All sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways, using a wide range of methods. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful – unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.
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What do students think about this subject here?

Source: NSS

Here's how satisfied past students were – useful to refer to when you’re narrowing down your options. Our student score makes comparisons easier, showing whether satisfaction is high, medium or low compared to other unis.

What do student satisfaction scores tell you?

Overall student satisfaction 81%
Student score 80% MED
Able to access IT resources

90%

Staff made the subject interesting

71%

Library resources are satisfactory

90%

Feedback on work has been helpful

52%

Feedback on work has been prompt

71%

Staff are good at explaining things

81%

Received sufficient advice and support

76%

?

Who studies this subject?

Source: HESA

Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.

UK / Non-UK
58% of students here are from outside the UK
Male / Female
72% of students are female
Full-time / Part-time
1% of students are part-time
Typical Ucas points
408 entry points typically achieved by students
2:1 or above
75% of students achieved a 2:1 or above
Drop-out rate
2% of students do not continue into the second year of their course
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What are graduates doing after six months?

Source: DLHE

Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?

% employed or in further study 98% HIGH
Average graduate salary £20k MED
Graduates who are other administrative occupations

5%

Graduates who are public services and other associate professionals

38%

Graduates who are sales supervisors

3%

Employment prospects for graduates of this subject

Sources: DLHE & HECSU
This subject is much more common at postgraduate level, and so be aware that most of the good jobs in HR and personnel management go to graduates with Masters or other postgraduate qualifications in this subject. Work experience for first degree graduates can help to get around the lack of postgraduate qualifications. If you would like to know about graduate prospects for your chosen course more specifically, head to an open day to talk to tutors about what previous graduates went on to do.
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