Advertising and Marketing CommunicationsUCAS Code: N590
What do you need to get in?
Main entry requirements
from a combination of Level 3 qualifications.
If your qualifications aren’t listed here, you can use our UCAS points guide of 120 and refer to the university’s website for full details of all entry routes and requirements.
% applicants receiving offers93%
Provided by UCAS, this is the percentage of applicants who were offered a place on the course last year. Note that not all applicants receiving offers will take up the place, so this figure is likely to differ from applicants to places.
Tuition fee & financial support£9,250
Maximum annual fee for UK students. NHS-funded, sandwich or part-time course fees may vary.
If you live in:
- Scotland and go to a Scottish university, you won’t pay tuition fees
- Northern Ireland and go to an NI uni, you’ll pay £3,805 in tuition fees
- Wales you’ll pay £3,810 in fees and get a tuition fee grant to cover the rest
Every degree course is different, so it’s important to find one that suits your interests and matches the way you prefer to work – from the modules you’ll be studying to how you’ll be assessed. Top things to look for when comparing courses
Without marketing, a business won’t have any customers. And without customers, a business can’t succeed. Marketing is essential to any industry, and we’ll give you the chance to learn how to plan and develop effective advertising and marketing campaigns. The world of advertising and communications is constantly changing. The rise of digital and social media means businesses now have a huge amount of promotional channels available to them. This means there are new challenges for brands trying to get their message across so organisations are hungry for talented professionals who know how to help them stand apart. The course gives you a solid marketing foundation along with specialist studies in advertising and interactive communications. You’ll also have the chance to study the development and expansion of media channels, and the challenges communications managers face today. All the way through your studies, we’ll be considering real examples and brands. We’ll also give you the chance to become involved in two competitions. Every year our marketing students can get involved in L’Oreal’s ‘Brandstorm’ and the Chartered Institute of Marketing (CIM)’s ‘The Pitch’ competition. Thanks to our network of contacts in the business world, we’ll also give you opportunities to work on live projects, not to mention an optional placement year that may see you working in a marketing company or an agency. Employers are looking for graduates who have real-world experience, and we’ll give you the chance to build up your CV. At Huddersfield, we were the first to introduce marketing into our undergraduate degrees. Our Advertising and Marketing Communications course is innovative too. We keep things up-to-the-minute, so you could have the opportunity to get a great head start in a marketing career.
Year 1: Core modules: Principles of Advertising and Marketing Communications; Markets and Marketing; Brands and Branding; Practical Marketing; The Marketing Environment. Year 2: Core modules: Contemporary Issues in Advertising and Marketing Communications; Customer Insight; Market Research and Consultancy; The Customer Experience; Managing and Communicating Brands. Year 3 (optional placement year): The course offers an optional one-year (48 weeks) work placement after the second year, in the UK or abroad. Final year: Core modules: Advertising Strategy and Planning; Strategic Marketing Planning; Dissertation. Option modules: Choose two from a list which may include: Direct and Digital Marketing; Public Relations and Sponsorship; Digital And Social Media Marketing; Creative Brand Management; Strategic Retailing Marketing and Management of Innovation; Marketing for Small Business.
The University of Huddersfield was named Times Higher Education University of the Year in 2013, an award supported by outstanding support for students at all levels. The university is in the top ten in the UK for graduate employability and teaching excellence and the number one mainstream university in England for assessment and feedback. Combine this with our record for supporting work placements and student enterprise and you will find there is a lot more to Huddersfield than meets the eye.
How you'll spend your time
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How you'll be assessed
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What do the numbers say for
The percentages below relate to the general subject area at this uni, not to one course. We show these stats because there isn't enough data about the specific course, or where this is the most detailed info made available to us.
What do students think about this subject here?
Here's how satisfied past students were taking courses within this subject area about things such as the quality of facilities and teaching - useful to refer to when you're narrowing down your options. Our student score makes comparisons easier, showing whether overall satisfaction is high, medium or low compared to other unis.
Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.
UK / Non-UK
Male / Female
Full-time / Part-time
Typical Ucas points
2:1 or above
Most popular subjects students studied before attending
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What are graduates doing after six months?
Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?