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University of Greenwich

Business with Marketing (Extended)

UCAS Code: N15N

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


GCSE/National 4/National 5

We will consider GCSE English Language and Mathematics at C grade or Grade 4 or above. Alternative Level 2 qualifications such as Key Skills or Functional Skills are also considered.

UCAS Tariff

64

Points can come from a range of qualifications, including A-levels (two Ds and one E in relevant subjects). You may also apply with AS-levels (at least three Cs from three or four relevant AS subjects) or an International Baccalaureate (at least 20 points from a minimum of three relevant subjects at certificate or diploma level). Other qualifications are considered on application. Applicants with significant and relevant work experience but without formal entry qualifications may also apply.

100%
Applicants receiving offers

About this course


This course has alternative study modes. Contact the university to find out how the information below might vary.

Course option

4years

Full-time | 2019

Other options

5 years | Sandwich | 2019

Subjects

Marketing

Business studies

Our extended business and marketing degree includes a foundation year to prepare you for degree-level study. Plus you’ll get an employer-friendly mix of marketing and business skills.

Our extended degree in business with marketing is identical to the three-year degree but incorporates a foundation year to prepare you for the rest of your study. This specialism in marketing is designed to introduce you to business from an analytical, strategic and marketing point of view.

Emphasis on emerging issues such as sustainability, financial crises and technological innovation means that you'll gain the skills to develop and manage businesses to a high standard. The course also gives you the opportunity to work with business professionals and/or local communities on live projects.

Careers in specialist strategic marketing areas are popular with business with marketing graduates, especially within retail management, consultancy, small to medium businesses and start-ups.

Modules

Year 0
Students are required to study the following compulsory courses.

Introduction to Management (15 credits)
Extended Project (30 credits)
Understanding Business (30 credits)
Software Tools for Academic Practice (15 credits)
Leadership and Enterprise (15 credits)
Introduction to Quantitative Analysis (15 credits)
Year 1
Students are required to study the following compulsory courses.

Personal & Professional Development 1 (Business) (15 credits)
Introduction to Business Processes (30 credits)
Business Planning and Development (30 credits)
Discover Project Management (15 credits)
Principles and Practice of Marketing (30 credits)
Year 2
Students are required to study the following compulsory courses.

Personal and Professional Development 2 (PPD2) (15 credits)
Project Planning and Management (15 credits)
Creativity and Decision Making in Business (30 credits)
Global Marketing Management (15 credits)
Marketing Management (15 credits)
Operations Management (30 credits)
Year 3
Students are required to study the following compulsory courses.

Innovation in Action (15 credits)
Managing Strategy (30 credits)
Sustainability in Business (15 credits)
Personal and Professional Practice 3 (SMS)
Strategic Decision Making for Marketers (15 credits)
Social Marketing (15 credits)
Students are required to choose 1 course from this list of options.

Final Year Project: Consultancy Project (30 credits)
Business Creation Project (30 credits)
Final Year Project: Thematic Independent Studies (30 credits)

Assessment methods

This programme is assessed through portfolio reports, presentations, business simulation reports, assignments and exams.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£9,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Greenwich Maritime (University Campus)

Department:

Systems Management and Strategy

TEF rating:

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What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

73%
med
Marketing
72%
med
Business studies

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

76%
Staff make the subject interesting
88%
Staff are good at explaining things
83%
Ideas and concepts are explored in-depth
78%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

86%
Library resources
84%
IT resources
84%
Course specific equipment and facilities
65%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

62%
UK students
38%
International students
34%
Male students
66%
Female students
86%
2:1 or above
12%
Drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
C

Business studies

Teaching and learning

72%
Staff make the subject interesting
82%
Staff are good at explaining things
78%
Ideas and concepts are explored in-depth
77%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

83%
Library resources
87%
IT resources
88%
Course specific equipment and facilities
69%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

38%
UK students
62%
International students
58%
Male students
42%
Female students
71%
2:1 or above
11%
Drop out rate

Most popular A-Levels studied (and grade achieved)

D
B
D

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£23,000
high
Average annual salary
93%
med
Employed or in further education
80%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

53%
Sales, marketing and related associate professionals
10%
Media professionals
7%
Sales assistants and retail cashiers
What do graduate employment figures really tell you?

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Business studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£22,000
med
Average annual salary
91%
low
Employed or in further education
68%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

22%
Sales, marketing and related associate professionals
14%
Business, finance and related associate professionals
14%
Sales assistants and retail cashiers
What do graduate employment figures really tell you?

The number of business studies graduates fell significantly last year after a long period of increase. But there were still more than 14,000 degrees awarded and this is the third most popular subject for new graduates. Because so many graduates get business studies degrees, you can find them everywhere in the economy, and very few jobs are completely out of reach for a good business studies graduate. Around 40% go into jobs in finance, sales, recruitment, management (particularly retail) or marketing. There is also a small (but well paid) group who take their technical skills into computing and IT. Thousands of graduates from this subject go into professional jobs every year, and average starting salaries are above the average for all subjects and particularly healthy in London where they top £25k. Graduates with good degree grades in business studies are much more likely to get good jobs, so don’t be complacent, and keep a close eye on your grades.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£22k

£22k

£25k

£25k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Business studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£22k

£22k

£25k

£25k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here