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International Business with Marketing

Entry requirements


A level

B,C,C-B,B,B

International Baccalaureate Diploma Programme

30

30 points overall with 5, 5, 5 at Higher level

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

H2,H2,H3,H3

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DDM

A relevant BTEC Level 3 Extended Diploma with DDM

Scottish HNC

Pass

A relevant HNC with B in the Graded Unit

Scottish HND

Pass

A relevant HND with BB in the Graded Units

Scottish Higher

B,B,B,C-A,A,B,B

UCAS Tariff

102-120

We've calculated how many Ucas points you'll need for this course.

About this course


Course option

4years

Full-time | 2024

Subjects

Marketing

International business

We live in a world where business operations are becoming increasingly global in scale. National boundaries now matter very little to decisions about where goods are made and services provided. In this course you will learn what this means for today's business world.

The main difference between our BSc and MA International Business with Marketing degrees comes in the first two years.

The BSc (Hons) option is for you if you want to study more business specific subjects. In the first two years, you focus on business, management, economics and finance related core modules.

The degree has economics at its core covering micro and macroeconomics. It is much broader than a standalone economics degree and analyses the major external factors effecting global business, globalisation and applied policy.

In this course you will focus a little more on marketing and gain a strong understanding of international business processes and practices.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£21,900
per year
International
£21,900
per year
Northern Ireland
£9,250
per year
Republic of Ireland
£9,250
per year
Scotland
£1,820
per year
Wales
£9,250
per year

The Uni


Course location:

University of Dundee

Department:

School of Business

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

72%
Marketing
72%
International business

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

63%
Staff make the subject interesting
70%
Staff are good at explaining things
74%
Ideas and concepts are explored in-depth
59%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

67%
Library resources
93%
IT resources
85%
Course specific equipment and facilities
48%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

70%
UK students
30%
International students
55%
Male students
45%
Female students
68%
2:1 or above
13%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
B
B

Business studies

Teaching and learning

72%
Staff make the subject interesting
74%
Staff are good at explaining things
75%
Ideas and concepts are explored in-depth
57%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

73%
Library resources
93%
IT resources
91%
Course specific equipment and facilities
45%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

55%
UK students
45%
International students
48%
Male students
52%
Female students
68%
2:1 or above
13%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
D
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
95%
med
Employed or in further education

Top job areas of graduates

27%
Business, research and administrative professionals
15%
Business, finance and related associate professionals
8%
Administrative occupations: finance

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Business studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
100%
high
Employed or in further education
64%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

14%
Business, finance and related associate professionals
11%
Administrative occupations: records
9%
Sales assistants and retail cashiers

The number of business studies graduates fell significantly last year after a long period of increase. But there were still more than 14,000 degrees awarded and this is the third most popular subject for new graduates. Because so many graduates get business studies degrees, you can find them everywhere in the economy, and very few jobs are completely out of reach for a good business studies graduate. Around 40% go into jobs in finance, sales, recruitment, management (particularly retail) or marketing. There is also a small (but well paid) group who take their technical skills into computing and IT. Thousands of graduates from this subject go into professional jobs every year, and average starting salaries are above the average for all subjects and particularly healthy in London where they top £25k. Graduates with good degree grades in business studies are much more likely to get good jobs, so don’t be complacent, and keep a close eye on your grades.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£20k

£20k

£25k

£25k

£33k

£33k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Business studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£20k

£20k

£25k

£25k

£33k

£33k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Explore these similar courses...

Nearby University
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Higher entry requirements
University of Leeds | Leeds
International Business and Marketing
BSc (Hons) 3 Years Full-time 2024
UCAS Points: 144-198

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here