What do you need to get in?
Main entry requirements
• 112 UCAS Points, including at least 64 points from two A Levels or equivalent BTEC National Qualifications We accept AS levels and general studies. Where an applicant has not taken AS Level qualifications we may make a lower offer.
If your qualifications aren’t listed here, you can use our UCAS points guide of 112 and refer to the university’s website for full details of all entry routes and requirements.
% applicants receiving offers90%
Provided by UCAS, this is the percentage of applicants who were offered a place on the course last year. Note that not all applicants receiving offers will take up the place, so this figure is likely to differ from applicants to places.
Tuition fee & financial support£9,250
Maximum annual fee for UK students. NHS-funded, sandwich or part-time course fees may vary.
If you live in:
- Scotland and go to a Scottish university, you won’t pay tuition fees
- Northern Ireland and go to an NI uni, you’ll pay £3,805 in tuition fees
- Wales you’ll pay £3,810 in fees and get a tuition fee grant to cover the rest
Every degree course is different, so it’s important to find one that suits your interests and matches the way you prefer to work – from the modules you’ll be studying to how you’ll be assessed. Top things to look for when comparing courses
Develop an expert knowledge of applied marketing concepts and gain practical experience in the workplace. You gain the skills and experience you need to develop an in-depth understanding of the principles and techniques of marketing and the ability to apply marketing knowledge to a range of business problems. You can study specialist areas of marketing such as • customer psychology • brand management • digital analysis • global marketing • sales skills • new product innovation • communications and advertising • service and retail marketing. You may be able to study abroad as part of the Erasmus programme. *Teaching You are taught by an expert team with many years of experience in marketing. Several lecturers have been appointed as examiners for the Chartered Institute of Marketing (CIM). Their areas of expertise include • strategic marketing • branding • marketing communications • consumer retail • global marketing • entrepreneurial business • consultancy. Real-world projects A key feature of the course is a final year marketing innovation and creativity module, where you apply all your marketing knowledge in bringing a new product to market. This helps you enhance your professional skills by developing a single integrated project involving several different marketing specialisms. Work placements in the UK and overseas In year three, you have the opportunity to apply the skills you've gained by taking a one-year paid work placement. This is a great way to improve your industry knowledge with real insight and experience. It also enables you to build an eye-catching CV to impress future employers, and many students find jobs with their placement companies after graduating. Due to our strong relationships with regional, national and international employers, we can help you to secure a great placement opportunity and support you while you are there. Salaries of up to £22,000 are possible. Previous students have gained placements at companies such as IBM, Adidas, Marks & Spencer and Disney. Links with the CIM Another way to get ahead preparing for your career is to take part in the Sheffield Hallam Marketing Student Society, which gives you access to the CIM and local branch master classes and activities. We are one of the few universities in the UK to have a student chapter linked to the CIM. This is a student learning community that complements and enhances your academic studies and allows you to link up with local professionals. Professional recognition The course is accredited by The Chartered Institute of Marketing (CIM) for the purpose of gaining exemptions from units on CIM qualifications through the Graduate Gateway programme. Students have the opportunity to join The Chartered Institute of Marketing (CIM) as a Studying Member.
**Year one core modules** • customer insight and research • market and digital analysis • marketing organisations and society • people and organisations in context • principles of marketing **Year one options** choose one from • global business environment • foreign language **Year two core modules** • customer psychology and culture • integrated marketing communications • metrics for marketing performance • sales and business skills • strategic marketing planning **Year two options** choose one from • service and retail marketing • foreign language **Year three** • optional work placement **Final year core modules** • marketing in a global context • marketing innovation and creativity • marketing operations management • strategic brand management • the customer experience **Final year options** choose one from • relationship marketing management • global literacy and communication • foreign language
Sheffield has all the excitement of a major city but the friendliness of a small town. The university and students' union work together to enhance the student experience; your employability is at the top of our agenda. We have lots of societies, sports clubs and volunteering opportunities, plus the largest number of students in Britain on courses with a year's paid work placement.
How you'll spend your time
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How you'll be assessed
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What do the numbers say for
The percentages below relate to the general subject area at this uni, not to one course. We show these stats because there isn't enough data about the specific course, or where this is the most detailed info made available to us.
What do students think about this subject here?
Here's how satisfied past students were taking courses within this subject area about things such as the quality of facilities and teaching - useful to refer to when you're narrowing down your options. Our student score makes comparisons easier, showing whether overall satisfaction is high, medium or low compared to other unis.
Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.
UK / Non-UK
Male / Female
Full-time / Part-time
Typical Ucas points
2:1 or above
Most popular subjects students studied before attending
Here's an idea of the academic background of students from previous years, to give you a flavour of the type of people who take this subject.
What are graduates doing after six months?
Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?