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Manchester Metropolitan University

Sports Marketing Management (with Placement)

UCAS Code: NNN2

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


A level

B,C,C-B,B,C

Pass Access to HE Diploma in a relevant subject with a minimum 106 UCAS Tariff Points

International Baccalaureate Diploma Programme

26

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)

D*D-D*D*

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DMM

UCAS Tariff

104-112
92%
Applicants receiving offers

About this course


Course option

4years

Sandwich | 2019

Subject

Marketing

In this fast-moving competitive industry, there is a demand for talented professionals who understand the sports sector and can use their marketing skills to best effect.

This was the first sports marketing degree launched in the UK and has been developed in conjunction with practitioners from the sports marketing industry, who are also involved as expert guest lecturers, enabling you to learn from their professional experience and industry knowledge.

Through this degree, you can develop the skills and knowledge to devise, plan and co-ordinate marketing activities for the sports sector. An important part of the course is the understanding of the unique features of marketing in a sports environment and you will be introduced to areas such as brand management, licensing and maximising commercial potential.

Many assignments have a practical focus and you may be asked to develop innovative approaches to challenges such as developing a sustainable fan base for a sports club or attracting a media partner for a new venue. We also work with you to develop your creativity so that you can devise memorable marketing campaigns. This course offers an optional four year route, where you may spend your third year working in industry or studying abroad before returning for your final year.

We encourage you to build your experience by volunteering with local sport organizations and the many major sport events that are hosted in Manchester, helping them with their marketing campaigns. We utilize our strong connection with organisations like MMUSport, Manchester City Football Group, the Sports Events Team at Manchester City Council and National Governing Bodies like GB Taekwondo and British Cycling who are based in Manchester to support students aspirations.

Sports Marketing Management graduates have found employment with some very prestigious employers including Adidas, BBC Sport, Fanatics, Manchester City Football Club, and Nike.

The Uni


Course location:

Manchester Metropolitan University

Department:

Economics, Policy and International Business

TEF rating:

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What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

75%
med
Marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

79%
Staff make the subject interesting
88%
Staff are good at explaining things
79%
Ideas and concepts are explored in-depth
82%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

86%
Library resources
92%
IT resources
87%
Course specific equipment and facilities
67%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

91%
UK students
9%
International students
30%
Male students
70%
Female students
78%
2:1 or above
10%
Drop out rate

Most popular A-Levels studied (and grade achieved)

C
B
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education
91%
high
Employed in a role where degree was essential or beneficial

Top job areas of graduates

53%
Sales, marketing and related associate professionals
9%
Sales assistants and retail cashiers
4%
Media professionals
What do graduate employment figures really tell you?

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£23k

£23k

£25k

£25k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

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This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here