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Fashion Business and Buying

Istituto Marangoni London

UCAS Code: W23K | Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


A level

B,B

Access to HE Diploma

D:0,M:0,P:0

Pass

International Baccalaureate Diploma Programme

26

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

H4,H4,H4,H4

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

MMP

Scottish Higher

B,B,B

UCAS Tariff

80

About this course


Course option

3years

Full-time | 2024

Subject

Business studies

Specialise in fashion buying and decide what’s in store next season. Professional fashion buyers know how to select a balanced combination of products and brands that fully satisfy company sales targets, consumer demands, and market needs, planning and following strategic buying processes that are essential when taking a collection from the design showroom to the store. This three year full time Fashion Business & Buying course forms business professionals with core fashion buying skills covering all sectors of the fashion and luxury markets. Participants progress to learn the selection and purchasing of products for high street brands, boutiques, innovative independent fashion labels and e-commerce retail outlets using existing and contemporary business models, encapsulating innovation, new media, and technology in the global buying process.

The fashion course explores trends, stock mix, the buying calendar, range planning, pricing strategies and profitability, all crucial when planning the purchase of a seasonal fashion collection. Excellent negotiation techniques with suppliers are fundamental, together with issues in pricing, budgets, JIT ordering, distribution channels and supplier lead times. Buyers need to be both creative and business-minded, with strong analytical skills in order to understand and successfully manage the supply chain. Accurately predicting sales and customer demand is crucial to the success of a fashion company. Buyers may work just a few months in advance, or at times years ahead depending on the product and market positioning.

Participants learn how to anticipate trends through careful analysis of fashion weeks, through research and investigation of the target audience, and by evaluating tendencies and current issues in the fashion industry, including sustainability and new media influences that affect consumer taste and essentially, consumer buying habits. They learn how to make detailed analyses of past sales records in order to predict future sales, exploring the technical and theoretical aspects of a buying campaign and the impact of merchandising and visual display on sales, both in store and in online retailing (e-commerce). Participants learn real-world skills working in collaboration with international companies on industry projects and case studies while classes in fashion history and culture provide the necessary skills to make a critical assessment of a brand or client’s lifestyle and legacy, completing the course with a highly sought after professional profile in fashion and luxury buying.

This course is part of the fashion business study pathways. With fashion business as the core subject, participants specialise in the chosen area of interest (buying), positioning themselves as an industry expert with a specific and highly sought after professional profile.

This course is also available as a BA (Hons) four year course (including placement sandwich year)-*.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£16,600
per year
England
£16,600
per year
EU
£24,400
per year
International
£24,400
per year
Northern Ireland
£16,600
per year
Republic of Ireland
£16,600
per year
Scotland
£16,600
per year
Wales
£16,600
per year

The Uni


Course location:

Istituto Marangoni London

Department:

Fashion

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What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

83%
Business studies

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Business studies

Teaching and learning

89%
Staff make the subject interesting
92%
Staff are good at explaining things
88%
Ideas and concepts are explored in-depth
88%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

86%
Library resources
86%
IT resources
83%
Course specific equipment and facilities
78%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

After graduation


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