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BSc (Hons) 3 years full-time 2017
BSc (Hons) 5 years part-time 2017
Ucas points guide

112

% applicants receiving offers

100%

Subjects
  • Marketing
Student score
77% MED
% employed or in further study
96% MED
Average graduate salary
£20k MED
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What do you need to get in?

Source: UCAS

Main entry requirements

A level
Not Available

Scottish Highers
Not Available

BTEC Diploma
Not Available

UCAS tariff points
112

If your qualifications aren’t listed here, you can use our UCAS points guide of 112 and refer to the university’s website for full details of all entry routes and requirements.

The real story about entry requirements

% applicants receiving offers

100%

Provided by UCAS, this is the percentage of applicants who were offered a place on the course last year. Note that not all applicants receiving offers will take up the place, so this figure is likely to differ from applicants to places.

What does the numbers of applicants receiving course offers tell me?

Tuition fee & financial support

£9,250

Maximum annual fee for UK students. NHS-funded, sandwich or part-time course fees may vary.

If you live in:

  • Scotland and go to a Scottish university, you won’t pay tuition fees
  • Northern Ireland and go to an NI uni, you’ll pay £3,805 in tuition fees
  • Wales you’ll pay £3,810 in fees and get a tuition fee grant to cover the rest
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Will this course suit you?

Sources: UCAS & KIS

Every degree course is different, so it’s important to find one that suits your interests and matches the way you prefer to work – from the modules you’ll be studying to how you’ll be assessed. Top things to look for when comparing courses

Course description

Consumers today are offered a huge range of products and services in an increasingly competitive environment. Marketing is the management process that responds to this by identifying, anticipating and satisfying a consumerâ??s needs so that they choose your product or service over that of a competitor. Marketers also plan and develop the communications that are used by a company or individual to reach their target market. The widespread adoption of marketing means there are numerous opportunities to pursue exciting and varied careers in the profession, and our students go on to work for marketing departments and also for independent marketing agencies. As part of your degree you can work towards a Chartered Institute of Marketing qualification that can really make you stand out in the job application process. Our range of contacts in the marketing industries also means that youâ??ll have opportunities to meet and talk with industry professionals, visit real marketing departments, and take advantage of opportunities for internships and placements. You can spend an optional third year of a four year degree in a full-time, paid work placement with an employer, supported by the Universityâ??s Career Development service. If you take this option you will also be entitled to receive tutorial support from an academic member of staff throughout the year. This valuable opportunity enhances your professional development by giving experience in a real environment. You can register on the programme at the end of your first year.

Modules

Year 1: marketing principles and practice; business environments; information and analytical skills; introduction to financial accounting; introduction to quantitative techniques; foundations of management. Year 2: marketing planning; consumer behaviour; marketing research; a range of optional modules. Year 3: strategic marketing; global marketing; a range of optional modules.

Canterbury Christ Church University

Canterbury Cathedral

We're a non-traditional university with an open and welcoming environment - everyone feels at home in our historic settings. Canterbury, our main campus, is a World Heritage Site and one of the safest university cities in England and Wales. As well as a wide range of exciting courses, there is loads to see and do outside of your studies, with London and even France easily accessible for a day trip. Canterbury: think history, great teaching and an unrivalled student experience.

How you'll spend your time

  • Lectures / seminars
  • Independent study
  • Placement
23%
77%

Year 1

24%
76%

Year 2

25%
75%

Year 3

How you'll be assessed

  • Written exams
  • Coursework
  • Practical exams
43%
40%
17%

Year 1

39%
46%
15%

Year 2

18%
57%
25%

Year 3

What do the numbers say for

Where there isn’t enough reliable data about this specific course, we’ve shown aggregated data for all courses at this university within the same subject area

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What do students think about this subject here?

Source: NSS

Here's how satisfied past students were – useful to refer to when you’re narrowing down your options. Our student score makes comparisons easier, showing whether satisfaction is high, medium or low compared to other unis.

What do student satisfaction scores tell you?

Overall student satisfaction 84%
Student score 77% MED
Able to access IT resources

84%

Staff made the subject interesting

66%

Library resources are satisfactory

93%

Feedback on work has been helpful

60%

Feedback on work has been prompt

75%

Staff are good at explaining things

86%

Received sufficient advice and support

75%

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Who studies this subject?

Source: HESA

Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.

UK / Non-UK
9% of students here are from outside the UK
Male / Female
48% of students are female
Full-time / Part-time
0% of students are part-time
Typical Ucas points
258 entry points typically achieved by students
2:1 or above
74% of students achieved a 2:1 or above
Drop-out rate
10% of students do not continue into the second year of their course
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What are graduates doing after six months?

Source: DLHE

Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?

% employed or in further study 96% MED
Average graduate salary £20k MED
Graduates who are sales assistants and retail cashiers

8%

Graduates who are sales, marketing and related associate professionals

51%

Graduates who are administrative occupations: records

5%

Employment prospects for graduates of this subject

Sources: DLHE & HECSU
The marketing industry hasn't been as badly affected by the recession as many others, and so lots of graduates from all kinds of subjects go into it - with marketing graduates doing so more often than others. A lot of the jobs are in London, but graduates don't just go to work in advertising agencies. All sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways, using a wide range of methods. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful – unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.
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