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Bachelor of Arts (with Honours) - BA (Hons) years full-time, sandwich 2018
Ucas points guide


% applicants receiving offers


  • Publicity studies
Student score
75% MED
% employed or in further study
98% HIGH
Average graduate salary
£22k HIGH
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What do you need to get in?

Source: UCAS

Main entry requirements

A level
Not Available

Scottish Highers
Not Available

BTEC Diploma
Not Available

Accepted as part of the overall tariff

BTEC Level 3 Extended Diploma

112 tariff points

International Baccalaureate

30 - 31 overall including grade H5 from 2 Higher Level subjects

UCAS tariff points

112 - 120 tariff points including a minimum of 2 A levels or equivalent

If your qualifications aren’t listed here, you can use our UCAS points guide of 112-120 and refer to the university’s website for full details of all entry routes and requirements.

The real story about entry requirements

% applicants receiving offers


Provided by UCAS, this is the percentage of applicants who were offered a place on the course last year. Note that not all applicants receiving offers will take up the place, so this figure is likely to differ from applicants to places.

What does the numbers of applicants receiving course offers tell me?

Tuition fee & financial support


Maximum annual fee for UK students. NHS-funded, sandwich or part-time course fees may vary.

If you live in:

  • Scotland and go to a Scottish university, you won’t pay tuition fees
  • Northern Ireland and go to an NI uni, you’ll pay £3,805 in tuition fees
  • Wales you’ll pay £3,810 in fees and get a tuition fee grant to cover the rest
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Will this course suit you?

Sources: UCAS & KIS

Every degree course is different, so it’s important to find one that suits your interests and matches the way you prefer to work – from the modules you’ll be studying to how you’ll be assessed. Top things to look for when comparing courses

Course description

Public relations is a diverse and exciting industry that continues to grow and offer excellent career prospects. Accredited by the Chartered Institute of Public Relations (CIPR) and the PR Consultants Association, this PR degree (the first-established of its kind) is widely recognised as one of the best in the country. This course combines a strong theoretical grounding with plenty of practical experience to provide you with the necessary foundations to enter the industry. In year three you’ll complete a 30-week work placement, giving you the chance to put theory into practice, reap a wealth of professional contacts and potentially boost your job prospects. In year four you’ll choose from an extensive list of units to tailor your curriculum to match your passions, and ultimately, career aspirations.


Every organisation, large and small, needs to communicate, whether that’s with its customers, business partners, the media or the public. On this engaging and exciting course, you'll cover the theoretical and practical sides of PR, as well as spending 30-weeks on a placement in the sector. This combination of a strong theoretical grounding and plenty of practical experience means that you’ll be ready to take on a variety of roles in this dynamic industry when you graduate.

Bournemouth University

The University by night

Bournemouth University offers a diverse range of courses from advertising to midwifery, and has a variety of award-winning facilities. The Students' Union at BU runs campaigns throughout the year and provides outstanding advice and exciting events, club nights, volunteering and fundraising opportunities. Our Media School is the only Centre for Excellence in Media Practice in the UK.

How you'll spend your time

Sorry, we don’t have study time information to display here

How you'll be assessed

Sorry, we don’t have course assessment information to display here

What do the numbers say for

The percentages below relate to the general subject area at this uni, not to one course. We show these stats because there isn't enough data about the specific course, or where this is the most detailed info made available to us.

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What do students think about this subject here?

Source: NSS

Here's how satisfied past students were taking courses within this subject area about things such as the quality of facilities and teaching - useful to refer to when you're narrowing down your options. Our student score makes comparisons easier, showing whether overall satisfaction is high, medium or low compared to other unis.

What do student satisfaction scores tell you?

Overall student satisfaction 81%
Student score 75% MED
Able to access IT resources


Staff made the subject interesting


Library resources are satisfactory


Feedback on work has been helpful


Feedback on work has been prompt


Staff are good at explaining things


Staff value students' opinions



Who studies this subject?

Source: HESA

Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.

UK / Non-UK
19% of students here are from outside the UK
Male / Female
81% of students are female
Full-time / Part-time
2% of students are part-time
Typical Ucas points
315 entry points typically achieved by students
2:1 or above
89% of students achieved a 2:1 or above
Drop-out rate
13% of students do not continue into the second year of their course
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What are graduates doing after six months?

Source: DLHE

Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?

% employed or in further study 98% HIGH
Average graduate salary £22k HIGH
Graduates who are business, finance and related associate professionals


Graduates who are sales, marketing and related associate professionals


Graduates who are media professionals


Employment prospects for graduates of this subject

Sources: DLHE & HECSU
We've got an internationally competitive marketing and PR sector and not surprisingly, that is the main industry head into after university. Nearly a third of publicity studies graduates from 2015 were working in London by 2015, but graduates don't just go to work in PR agencies — all sorts of organisations do their own publicity these days, and with the rise of digital and mobile technology and social media, a lot of marketing is done in quite innovative ways and there is serious demand for good PR staff. This year, a lot of the jobs that graduates got in PR and marketing were found through personal contacts and through recruitment agencies, so build up your contacts, and network your way to a job!
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