What do you need to get in?
Main entry requirements
If your qualifications aren’t listed here, you can use our UCAS points guide of 280 and refer to the university’s website for full details of all entry routes and requirements.
% applicants receiving offers94%
Provided by UCAS, this is the percentage of applicants who were offered a place on the course last year. Note that not all applicants receiving offers will take up the place, so this figure is likely to differ from applicants to places.
Tuition fee & financial support£9,000
Maximum annual fee for UK students. NHS-funded, sandwich or part-time course fees may vary.
If you live in:
- Scotland and go to a Scottish university, you won’t pay tuition fees
- Northern Ireland and go to an NI uni, you’ll pay £3,805 in tuition fees
- Wales you’ll pay £3,810 in fees and get a tuition fee grant to cover the rest
Every degree course is different, so it’s important to find one that suits your interests and matches the way you prefer to work – from the modules you’ll be studying to how you’ll be assessed. Top things to look for when comparing courses
This course will prepare you for a career in advertising, public relations or marketing. You will develop an in-depth understanding of buying behaviour, marketing communications tools and activities, target audiences and campaign planning. You will also learn how to develop communication messages and undertake digital and traditional media planning. You can achieve professional qualifications alongside your marketing degree with a course that is accredited by CIM for a Dual Award. We are an Institute of Direct Marketing (IDM) Key Educational Partner, which means you can study for the IDM Certificate in Direct and Digital Marketing alongside your degree and sit the exam before you leave. In our Foxâ??s Lair!Â® assessment, similar to Dragonâ??s Den, you receive feedback from real-life entrepreneurs and develop the skills employers look for â?? teamwork, project management, communication and problem solving. You will also work on real projects with advertising and marketing communications agencies, such as creating advertising campaigns, and undertake a variety of coursework and assessments.
Year 1: Core modules: the basic principles of marketing, business and management. Years 2 and 3: Modules may include: advertising and promotion; brand management; buyer behaviour; marketing research; interactive and direct marketing; campaign planning; strategic marketing management; the advertising and communications project; interactive marketing campaign; e-marketing.
Leicester’s De Montfort University (DMU) is the most-improved university in the UK, recently climbing 32 places in The Times and The Sunday Times Good University Guide to 54th position. Like the city on its doorstep, DMU is a vibrant, multicultural hub of creativity and innovation; never surrendering to convention - a place where students are encouraged to develop the skills they need yet do things their own way. Our graduates have gone on to work at world-leading companies such as NASA, Disney, the BBC, Warner Bros, HSBC, Gucci, BMW, Levi’s, IBM and Adidas.
How you'll spend your time
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How you'll be assessed
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What do the numbers say for
Where there isn’t enough reliable data about this specific course, we’ve shown aggregated data for all courses at this university within the same subject area
What do students think about this subject here?
Here's how satisfied past students were – useful to refer to when you’re narrowing down your options. Our student score makes comparisons easier, showing whether satisfaction is high, medium or low compared to other unis.
Start building a picture of who you could be studying with by taking a look at the profile of people that have studied this subject here in previous years.
UK / Non-UK
Male / Female
Full-time / Part-time
Typical Ucas points
2:1 or above
Most popular subjects students studied before attending
Here's an idea of the academic background of students from previous years, to give you a flavour of the type of people who take this subject.
What are graduates doing after six months?
Here’s what students are up after they graduate from studying this subject here. We’ve analysed the employment rate and salary figures so you can see at a glance whether they’re high, typical or low compared to graduates in this subject from other universities. Remember the numbers are only measured only six months after graduation and can be affected by the economic climate - the outlook may be different when you leave uni. What do graduate employment figures really tell you?